Here I share my thoughts and experiences about life as a freelance internal comms specialist.

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A woman with glasses wearing a red outfit, sitting at a wooden table with a smile, in a casual indoor setting. There is a logo in the top right corner that reads "Institute of Internal Communication Fellow (FIIC) 2025." The woman's name, "The Connors Smith," is written in cursive at the bottom of the image.
Pauline Smith Pauline Smith

How to get national TV coverage for free

When a story is worth telling, don’t whisper—shout. This is how a simple nomination turned into a national TV moment for Anna’s Hope, a charity that helps children with brain tumours. Proof that comms done well doesn’t always need a big budget.

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